What they earn
Estimated revenue and RPM, plus monetized status.
YouTube money calculator
Paste your channel and we find the monetized channel most like yours, with videos about as long, and use its RPM. Or set the views and RPM yourself.
Try
Free. No sign-up. 10 a day.- For 100K views
- $400
- For 1M views
- $4,000
- 100K views a month, per year
- $4,800
- Per view
- $0.0040
An estimate of ad revenue only. Your real RPM is in YouTube Studio once you are monetized.
YouTube earnings at a glance
| Views | $1 RPM | $2 RPM | $4 RPM | $8 RPM | $15 RPM |
|---|---|---|---|---|---|
| 1,000 views | $1 | $2 | $4 | $8 | $15 |
| 100,000 views | $100 | $200 | $400 | $800 | $1,500 |
| 1 million views | $1,000 | $2,000 | $4,000 | $8,000 | $15,000 |
| 10 million views | $10,000 | $20,000 | $40,000 | $80,000 | $150,000 |
Views: 1,000 views
- $1 RPM
- $1
- $2 RPM
- $2
- $4 RPM
- $4
- $8 RPM
- $8
- $15 RPM
- $15
Views: 100,000 views
- $1 RPM
- $100
- $2 RPM
- $200
- $4 RPM
- $400
- $8 RPM
- $800
- $15 RPM
- $1,500
Views: 1 million views
- $1 RPM
- $1,000
- $2 RPM
- $2,000
- $4 RPM
- $4,000
- $8 RPM
- $8,000
- $15 RPM
- $15,000
Views: 10 million views
- $1 RPM
- $10,000
- $2 RPM
- $20,000
- $4 RPM
- $40,000
- $8 RPM
- $80,000
- $15 RPM
- $150,000
RPM is what the creator keeps per 1,000 views, after YouTube's share. Long videos only. Shorts pay far less.
What decides how much a view pays
- The topic. Advertisers pay more to reach people about to spend money. Finance, business and software pay several times what gaming or music do.
- Where viewers live. A view from the United States, Canada, the UK or Australia pays much more than a view from a country where ads are cheap.
- Video length. Videos over 8 minutes can carry ads in the middle, so they earn more per view than short ones.
- Long video or Short. Shorts share a pool of ad money and pay a small fraction of what long videos do, often a few cents per 1,000 views.
- Time of year. Ad prices rise before the holidays and drop in January.
- Who is watching. Viewers on YouTube Premium pay through their subscription, and some views show no ad at all.
RPM and CPM are not the same
CPM is what advertisers pay for 1,000 ad views. RPM is what you actually receive for 1,000 video views, counting every view, including the ones with no ad, and after YouTube takes its share.
YouTube keeps 45% of ad revenue on long videos and pays the creator 55%. On Shorts the creator keeps 45% of the money allocated to their views. RPM is always the lower number and it is the one to plan with.
When a channel starts getting paid
Views pay nothing until the channel is in the YouTube Partner Program. For ad revenue that takes 1,000 subscribers plus either 4,000 public watch hours in the last 12 months or 10 million public Shorts views in the last 90 days.
Want to know if a specific channel is already earning? The monetization checker runs a live check.
See what channels like yours earn and sell
Inside Algrow, every channel shows its estimated revenue, what it sells and who it works with.
What they sell
Digital products, affiliate links and sponsorships on each channel.
Networks
Which network a channel is under, and the channels doing well in it.
Algrow
See what real channels earn and sell
Algrow tracks millions of YouTube channels and videos every day, so you can see what is working and what to make next.
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Every research tool on any plan for $1. Cancel anytime. After that plans start at $25 a month.
A desktop app for Mac and Windows
YouTube with Algrow built in, and an AI agent beside it. Free with an Algrow account.
Runs on your own Claude plan
The agent uses the Claude plan you already pay for. We add no markup on top.
Questions
How do I calculate YouTube earnings?
Divide the views by 1,000 and multiply by the RPM. 100,000 views at a $4 RPM is 100 times 4, so $400.
How does the channel estimate work?
Paste your channel and Algrow looks for the monetized channel most similar to yours whose videos are about the same length. The RPM shown is our estimate for that channel, based on its topic, video length and language. If nothing is at least 60% similar, you set the RPM yourself.
What RPM should I use?
Use your own from YouTube Studio if you have one. If not, most long-video channels land between about $1 and $10, with finance and business topics higher and entertainment lower.
How much is 1 million views worth on YouTube?
At a $1 RPM it is $1,000. At $4 it is $4,000. At $10 it is $10,000. The topic and where viewers live decide which.
Does the calculator work for Shorts?
Yes, but set the RPM much lower. Shorts usually pay a few cents per 1,000 views.
Does this include sponsorships?
No. It covers ad revenue only. Sponsorships, memberships, products and affiliate links are on top, and for many channels they are the bigger part.